How to Write a Daycare Newsletter
Tuesday, July 25th, 2006 
In addition to maintaining strong communication among parents, daycare teachers, and administrators, a good daycare newsletter can also be a marketing tool. Creating a good daycare newsletter could persuade someone to use your daycare. Below are some ideas on how to make your daycare newsletter effective.
Include a section that highlights the accomplishments of both the staff and children. For example, if one of the daycare teachers received a certificate in preschool teaching, let readers know in a special highlights section. In addition, you can also highlight the achievements of specific groups of children. For example, if a class of 4-year-olds all learned how to write their name and count to 10, include that in your newsletter. You want readers to see that your daycare is having a positive impact on children.
Consider including a section that welcomes newcomers to your daycare. You could also write a brief profile of the newcomers. This will help make them feel like part of the “family.”
Incorporate pictures into your newsletter. Have pictures of children in the classrooms and in play outdoors. You can also include pictures of the artwork and crafts that children in your daycare are making.
Make sure to include a calendar of upcoming daycare events and closings. In addition, always include the contact information of daycare staff.
You may want to consider giving parents the option to submit materials for publication in the newsletter. For example, include a section in your newsletter that asks for parent contributions. Parental contributions could be anything from advice on how to deal with a cranky child to a review of educational toys. List a set deadline for submissions.
You may also be interested in www.NonprofitNewsletters.net.